Kabam games are accessible to play for free anywhere gamers want them – on mobile devices through Google Play or the Apple Store, or on the internet through Kabam.com, Facebook, Yahoo!, and other platforms.
Kabam’s business model is called “freemium.” Gamers can access the games for free, not like console games, which are expensive to purchase, inconvenient to rent, and requires costly hardware. Gamers who want to enhance their gaming experience may choose to subscribe to Kabam’s premium content.
Kabam games are known for next generation technology and console quality graphics. Kabam was successful in integrating consumer behavior and game design in order to create games that would span multiple genres.
In the world of gaming, Kabam is known to own the most recognizable brands. Its Kingdoms of Camelot franchise has earned over $200 million in four years. It is ranked as one of the top ten all-time strategy franchises. Its Dragons of Atlantis is also among the top 20 strategy games. In order to seal its position in the gaming industry, Kabam built partnerships with a number of the leading Hollywood studios to develop web and mobile games based on the best Hollywood movies like Fast & Furious 6, The Godfather, and The Hobbit.
Kabam has been earning millions of dollars from its top games. Seven of its games are generating monthly revenues of over $1 million, three are earning over $2 million monthly, and two are grossing over $7 monthly. Three of Kabam’s games are also listed among the Top 15 on iOS’s top grossers. In 2012, Kabam’s Kingdoms of Camelot: Battle for the North as iOS’s highest earning app.
Some of Kabam’s most popular games were developed by third party developers. Among them are Wartune by kabam.com and Book of Heroes by iOS. In 2012, Kabam launched Kabam Publishing to provide outside developers with access to the same technology and marketing tools that the developers of Kabam are using to bring the most popular games worldwide. Kabam helped raise $50 million in WWDevFund to help game developers in the east bring their games to the markets in the west.