For the business to continue in its lead, Honda’s “Respect for the Individual” principle guides each employee to respect the abilities and character of each person, and to trust each one as partners in doing whatever task.
“The Three Joys” principle is short for “The Joy of Buying, The Joy of Selling, and The Joy of Creating.” Each person who is associated with Honda (employees, customers and shareholders) shares the experience of joy through Honda products.
These guiding principles have put Honda on the leading edge since its founding in 1948 by providing high quality products that add value to its clients. On top of this is the company’s commitment to protect the environment and improve the safety of people in our mobile society.
Since its founding, Honda remains as the world leader in motorcycle manufacturing, and one of the leading companies in automobile manufacturing.