Boeing is serving practically the whole world, with clients in over 90 countries with revenues reported to be more than $66 billion. No other company can compare with what Boeing has achieved for the aeronautics industry. However, the company could not be complacent with its accomplishments. The challenges from competitors have caused Boeing to focus on innovation.
Boeing holds the record for the fastest selling new airplane model with more than 800 units of the 787 Dreamliner sold since 2004. The 787 is not another bigger and faster Boeing model. Unlike other models which are batch-produced, the 787 is mass produced. The company has taken advantage of composite materials to allow mass production of the 787.
Aside from the milestones achieved by the 787, other Boeing models have also reached their own landmarks. The 737 has already reached the seven thousandth order point and the 767 and the 777 have each reached the one thousandth order point.
Boeing continues to win contracts for defense equipments and aircrafts. In spite of the declining demand for military aircrafts, the support services for existing clients have been growing considering that new programs are consistently developed for the provision of the needed support services. In fact, Boeing is working on NASA’s Ares 1 program. The program is a new border security system designed to build new tracking satellites.
The company has recently employed several initiatives to increase the company’s total efficiency and effectiveness. First, Boeing is applying lean principles in an accelerated manner with the Lean+ program. Next, research and development is increasing with the Development Process Excellence. Third, the company tries to leverage on the company’s purchasing power in relation to the world’s supply chain with Global Sourcing.
Being hopes to continue to deliver highly innovative products, which the company considers as the primary drivers that enhance the company’s overall profitability.