Using its proprietary software algorithm and the EyeQ®, Mobileye’s technology will perform a detailed interpretation of the visual field in anticipating of possible collisions with other movers on the road like other vehicles, pedestrians, obstacles, animals and debris. This technology is also capable of detecting markings on the road like lanes, barriers, boundaries and the like. It can also read traffic lights and traffic signs. While this technology is cutting-edge, it is amazing that the technology results in low energy consumption while maintaining a high automotive grade.
What is unique about Mobileye’s capability is the detection algorithms for all objects within vision through a monocular camera configuration. This simplifies the tooling and packaging of the camera sensor device while maintaining low manufacturing cost.
Since 2007, EyeQ® and its algorithms have been integrated in new car models. As of 2012, there have been 1 million EyeQ® chips have been attached to cars. In 2013, some 1.3 million chips were also added. Today, an estimated 3.3 million chips have been integrated to vehicles. In Mobileye’s projections, by the end of this years, EyeQ® would be available in 160 models of cars from about 18 car manufacturers. That’s besides the expected serial production of 237 different car models from 20 difference car manufacturers by 2016.
Mobileye’s fifteen years of research and development efforts and the data the company has collected in millions of driving experience is the leverage of Mobileye in winning more over 80% of the serial production programs that the company has quoted on.